Privacy Policy

Effective April 14, 2023

This privacy notice (“Privacy Policy”) discloses the privacy practices for Novadontics, LLC, a California limited liability company (“Novadontics”/“we”/“our”/“us”) to inform visitors and users (“you”/“your”) of our use of any data we may collect from your use of our websites, including but not limited to www.Novadontics.com, www.NovadonticsFAD.com and all affiliated websites and applications owned and operated by us (collectively, the “Novadontics Site”). By visiting the Novadontics Site or any website displaying this Privacy Policy or a link thereto, you agree to accept the practices described in this Privacy Policy.

Types of Information We Collect

We may collect the following types of information about you (collectively, “Personal Data”):

Traffic Data:  We may automatically track and collect the following information (“Traffic Data”) when you visit or use the Novadontics Site: your domain name, Internet Service Provider, browser type and version, pages viewed, information accessed, and the Internet Protocol (IP) address you use to connect to the Internet. Traffic Data is anonymous and does not identify you personally but is helpful for improving our services and the Novadontics Site.

Cookies:  We also may use “cookies” on the Novadontics Site. A cookie is a piece of data that helps us improve your access to our websites and identify repeat visitors to the Novadontics Site. For instance, cookies may be used to identify you so that you do not have to log in with a password more than once, thereby saving you time while on the Novadontics Site. As further discussed in the section below entitled “How We Use Cookies and Other Similar Technology”, cookies can also enable us to track and target the interests of our users to enhance the experience on the Novadontics Site.

Personal Information:  To access certain features and services of the Novadontics Site, you may be required to provide us with information that is specific to you and identifies you personally (“Personal Information”). Personal Information may include without limitation:

• Identifiers – For example, your first and last name, alias, account name, email address, postal address, mobile phone number, business phone number, date of birth or other similar identifiers
• Demographic Data – For example, gender and age.
• Payment Data – For example, your financial information credit card information, billing address, or any financial information you provide in connection to your use of our service and the Novadontics Site.
• Health Information – For example, dental and health care insurance information, reason for your dental appointment, images of your teeth, care and treatment received, and other health information that may be subject to health information data protection laws and regulations.
• Geolocation Data – For example, your location when you are using the Novadontics Site.
• Audio and Visual Information – For example, recordings of your voice when you call customer service or any pictures you upload to your account.
• Professional or Employment-Related Information – For example, with respect to Dental Providers (as defined below), your practices’ name, your bio description that you provide, your place of employment, your job title and the current description of your role, patient lists, how many locations are in your dental practice, your practices’ management software, whether you have been a Novadontics FAD provider in the past and any specialties and other information you provide us in regard to your dental practice and services.
• Other Categories of Personal Data that Relates to or is Reasonably Capable of Being Associated With You – For example, your scheduled or cancelled appointments, your scheduled or cancelled demos (with respect to Dental Providers), availabilities for appointments, how you heard about the Novadontics Site, your preference in receiving marketing messages from us, whether you have visited a certain Dental Provider before, your preference on which Dental Provider you want to visit, and the testimonials and messages you send us through the Novadontics Site or via social media websites, networks, or other third party services that host user-generated content (e.g., your comments to our Instagram, Facebook, Twitter, LinkedIn and YouTube posts or when you tag or otherwise link us in your social media posts).
• Information About Your Family Members – For example, the name, email, phone number, date of birth, gender, postal address, your relationship with such family member, and their health insurance information and card.

How We Collect Your Personal Data

While using our services and the Novadontics Site, we may ask you to provide us with certain Personal Data that can be used to contact or identify you, your household or your electronic device.  We may also collect your Personal Data from third parties.  Some specific ways we collect Personal Data include, without limitation, when you:  

• Create an account on the Novadontics Site, subscribe to our services or become a registered Novadontics FAD Provider (as defined below).
• Complete questionnaires on the Novadontics Site or enter into a contract with us.
• Send us a message or call us.
• Use our services or respond to any of our offerings.
• Browse the Novadontics Site (i.e., through our browser cookies, web beacons, third party software, and other similar technology).
• Voluntarily disclose Personal Data to us or our staff, Novadontics FAD Providers, service providers or vendors.
• Comment or provide any type of content on the Novadontics Site or through social media websites, networks, or other third party services that host user-generated content.
• Tag or otherwise link us on your social media posts.

We also collect and use Personal Data as a service provider on behalf of a dentist or dental specialist, professional, provider, organization, or agent or affiliate thereof (collectively, “Dental Providers”) who have registered and/or subscribed to our services (a “Novadontics FAD Provider”).  We may also collect Personal Data of individuals from users who utilize our services and the Novadontics Site (i.e., when someone is booking a dental appointment on behalf of another).  Please do not share Personal Data of other individuals  with us unless you have their permission to do so.  

How We Use and Share Personal Data

We may use Personal Data to perform our services and to communicate with you about our company, products, or services, including for scheduling appointments, billing for services, sending requested information or responding to your inquiries or other feedback.  By using our services and the Novadontics Site, you acknowledge and agree that we will be transmitting certain of your Personal Data electronically, and that we may use some of your identifying Personal Information (name, phone number, email and age), to send you additional communications related to our service or the service of Novadontics FAD Provider.  

We may also use your Personal Data to customize and tailor your use of our services and to manage and improve the Novadontics Site and our services, products, business, customer outreach, advertisements, events, and promotions. We may also use your Personal Data to maintain the security and integrity of the Novadontics Site and our service, systems, operations, and products and to prevent and address fraud, unlawful access, and breach of our policies and terms. 

Your Personal Data may also be used by us to comply with a contractual, legal or regulatory obligation, contractual obligation or to as is necessary to protect someone’s life or to pursue legal matters.  

Generally, we do not share any Personal Information with advertisers or other third parties outside of our services. However, we may aggregate your demographic data with that of other users of the Novadontics Site, removing any personal identifiers, and share such aggregate, anonymous information with partners, market researchers, and other third parties.  We may also share your Personal Data to:

• Service Providers – We may engage other companies, individuals, and affiliates to perform certain functions and services for you and to assist us in operating our business, and may share your information with them. Examples of our service providers include without limitation third parties who help us process credit card payments, maintain our website, encryption providers to view and send securely dental or health information,  or other vendors that we choose to work with to enable us to implement other enhancements to our services such as third parties that provide the software and platform to operate our  Implant Logbook, Nova Marketplace, Practice Management and our other product offerings to Dental Providers.   
• Dental Providers and Patients – As part of our service, we help match Dental Providers with those in need of dental services and provide services and solutions to assist Dental Providers in their practice. If you are a using the Novadontics Site to find a Dental Provider, we will share your Personal Data with our Novadontics FAD Providers.  With respect to Novadontics FAD Providers, we may publish some of your employees’ Personal Data on our website or share such information with prospective dental patients. 

• Professional Advisors – We may disclose your Personal Data to our professional advisors, such as lawyers, bankers, auditors and insurers, where necessary in the course of the professional service that they render for us.

• Third Parties in Connection with a Merger, Acquisition or Other Business Transaction – We may share information if we are involved in a merger, acquisition, sale of all or a portion of its assets, financings, joint ventures, reorganizations, dissolution, liquidations, or other event where we sell or transfer all or a portion of our business assets or equity. We will not provide you with notice before disclosure in such cases. 

• Third Parties for Security and Compelling Disclosure Purposes – We may share your information if we receive a subpoena, court order or other legal demand for your information. We may also disclose information about you in response to lawful requests by public authorities, including but not limited to meet national security or law enforcement requirements. We believe it is necessary to share information in order to investigate, prevent or take action regarding illegal activities, suspected fraud, or as otherwise required by law or when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others.

When we receive certain health information, we may do so as a “business associate” of a Novadontics FAD Provider under an agreement that, among other things, generally prohibits us from using or disclosing health information in ways that are not permissible by the Novadontics FAD Provider itself, and requires us to implement certain measures to safeguard the confidentiality, integrity, and availability of this type of information. Applicable business associate agreements generally permit us to use and disclose your personal health information (1) to perform functions or activities on behalf of, or provide services to, the Novadontics FAD Provider, in connection with their role in underwriting  dental benefit coverage and administering dental benefit programs and claims, or as otherwise permitted or required by law including HIPAA; (2) for our proper management and administration or to fulfill its legal responsibilities; (3) to perform data aggregation services in order to provide analysis relevant to the health care operations of a Novadontics FAD Provider; or (4) to create de-identified data. Where your dental coverage benefits are underwritten or administered by a Novadontics FAD Provider, we may collect, use, and disclose your personal health information consistent with the HIPAA Notice of Privacy Practices pertaining to your dental plan.

How We Use Cookies and Other Similar Technology

When you visit or use the Novadontics Site, we, or our third party service providers, may collect Personal Data from you automatically through cookies, web beacons, third party software development kits, and other similar technology. We may use cookies and other similar technology in a range of ways to improve your experience on the Novadontics Site, including without limitation to:

• Identify you when you visit our website and as you navigate the Novadontics Site;
• Report, in aggregate, how our visitors find and use the Novadontics Site;
• Understand overall visitor behavior;
• Protect user accounts, including preventing fraudulent use of login credentials, and to protect our website and services generally;
• Serve advertising;
• Update and improve your experience with the Novadontics Site and services; and
• Process your request for services and appointments.

You can set your browser not to accept cookies, however, in a few cases, some of our websites features may not function as a result. For further information, visit allaboutcookies.org

Privacy Policies of Third Parties and External Links 

The Novadontics Site may contain links to several third party websites, software, or applications not owned or controlled by us, and this Privacy Policy does not apply to such websites, software, or applications or the use of any data by such websites, software,  or applications.  Should you decide to navigate to any websites, software, or application or webpages external to the Novadontics Site, you do so entirely at your own risk.  We are not responsible for the actions, privacy, security, or content of such third-party websites, software and applications.  If you are asked to provide information on one of these websites, software, and applications, we encourage you  to carefully review their privacy policy before sharing your information.

How We Keep Your Personal Data Secure

We take precautions to protect your information. When you submit sensitive information via the Novadontics Site, your information is protected both online and offline. Wherever we collect sensitive information (such as your payment data, protected health information and electronic health records), that information is encrypted and transmitted to us in a secure way, and your Personal Data is stored on secure servers that are not accessible by third parties. Except as otherwise provided in this Privacy Policy, we keep your Personal Data private and will not share it with third parties other than those disclosed in this Privacy Policy or unless necessary in special cases such as: (1) to comply with legal requirements or processes; (2) to protect our rights or property; or (3) to enforce our rights under contract or applicable law. If your user name or password is lost, stolen, or used without permission, notify us immediately so that we can cancel that user name or password and establish a new one.

We know how important it is to keep sensitive personal information secure. As health care technology advances, cybersecurity becomes increasingly essential. This is why Novadontics^® has taken reasonable measures to strengthen our cloud-based datacenter and protect it against unauthorized access and data breaches.  Novadontics^® uses a HIPAA-certified cloud datacenter that is protected by physical security measures that combine high-technology and traditional security measures to protect sensitive personal information. The facility is carefully monitored for potential threats by expert cybersecurity personnel. All cloud data is protected by multiple layers of security, including redundant firewalls. Daily backups are performed, and data is stored in a secure off-site location, allowing for data recovery in the case of a catastrophic event or natural disaster.

How We Update This Privacy Policy

We reserve the right, at any time and without notice, to add to, modify, or update this Privacy Policy. Such changes will be posted on the Novadontics Site and will be effective immediately upon posting. If the changes are significant, we may provide a more prominent notice.

Children Information

The Novadontics Site is intended for general audiences and are not directed to children under 18.  We do not knowingly collect Personal Data from children under 18 without receiving parental or guardian consent.  If you become aware that a child has provided us with Personal Data without parental or guardian consent, please contact us. If we become aware that a child under 18 has provided us with Personal Data without parental or guardian consent, we will take reasonable steps to obtain such parental or guardian consent, or remove such information and terminate the child’s account (if applicable).

California Residents:  Your California Rights

Under California Civil Code section 1798.83, California resident have a right to request a list of all third parties to which we, during the immediately preceding calendar year, have disclosed certain Personal Data for direct marketing purposes. Except as it relates to our rending of services to Novadontics FAD Providers, we do not share Personal Data about you with any third parties for their own marketing purposes. We are only required to respond to such a request once during any calendar year. To make such a request, you should contact us as listed below. Please be aware that not all information sharing is covered by the California privacy rights requirements and only information sharing that is covered will be included in our response.

We do not currently actively respond to “Do Not Track” browser signals or mechanisms that indicate a request to disable online tracking of individual users who use our sites and services.

In general, we use these technologies to remember you when you return to our sites, to understand and analyze trends, to monitor usage and administer the sites, to learn about user behavior on the sites and gather demographic information about our user base as a whole, to customize content or offers on our sites and through our services, and to conduct research to improve our sites, content, and services. However, some third party sites do keep track of your browsing activities when they serve you content, which enables them to tailor what they present to you. You may set the DNT signal on your browser so that third parties (including advertisers) know you do not want to be tracked. 

In accordance with California Civil Code Sec. 1789.3, California resident users are entitled to know that they may file grievances and complaints regarding the Novadontics Site with the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs, in writing at 1625 North Market Blvd., Sacramento, California 95834, by telephone at (916) 445-1254 or (800) 952-5210, or by email to dca@dca.ca.gov.

Geographic Restrictions

We may limit the availability of the Novadontics Site and services to any person or geographic area at any time.  If you access the Novadontics Site or service from outside the United States, you do so at your own risk.

IF YOU ARE A USER ACCESSING THE NOVADONTICS SITE AND/OR OUR SERVICES FROM ANY OTHER COUNTRY WITH LAWS OR REGULATIONS GOVERNING PERSONAL DATA COLLECTION, USE AND DISCLOSURE THAT DIFFER FROM THE LAWS OF THE UNITED STATES, PLEASE BE ADVISED THAT THROUGH YOUR CONTINUED USE OF THE NOVADONTICS SITE AND/OR OUR SERVICES, YOU ARE TRANSMITTING YOUR PERSONAL DATA TO THE UNITED STATES AND YOU CONSENT TO THAT TRANSMISSION.  ADDITIONALLY, YOU UNDERSTAND THAT YOUR PERSONAL DATA MAY BE TRANSMITTED TO AND PROCESSED IN COUNTRIES (INCLUDING THE UNITED STATES) WHERE LAWS REGARDING PROCESSING PERSONAL DATA MAY BE LESS STRINGENT THAN IN YOUR COUNTRY.

How to Contact Us

If you have questions or concerns regarding our Privacy Policy or need to obtain a copy of this Privacy Policy in an alternate format due to a disability, please contact us by email at teamfad@novadontics.com  or call (888) 838-6682.